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About Us
The Midland Hispanic Chamber of Commerce (MHCC) was founded in October 1984 by a group of local businesspeople and professionals who recognized the need for an organization that would support Hispanic businesses in the Midland community.
The Chamber's mission focuses on growth, support, and community engagement. It aims to provide commerce opportunities through quality education, business, jobs, and life. The vision includes uniting small businesses and professionals under the leadership of an elected Board of Directors to achieve common goals.
Formation and Early Years (1984): The MHCC was established to cater specifically to the needs of Hispanic businesses and professionals in Midland. The founding members aimed to unite these businesses under one umbrella to foster prosperity and pride within the community.
Mex-Tex Family Fiesta (1987): Initially known as the Mex-Tex Menudo Cook-Off, this event has become the largest celebration of Hispanic culture in the Permian Basin, attracting over 10,000 attendees annually.
Key Historical Milestones
H
Honesty & Integrity
MHCC values honesty and integrity as foundational principles. Ethical conduct and transparency build trust and credibility within our community, aligning our actions with members' best interests.
I
Influence
MHCC advocates for policies supporting Hispanic-owned businesses, aiming for an inclusive and prosperous economic environment.
S
Social Development
We support programs enhancing residents' quality of life through education, outreach, and community engagement, fostering social advancement.
P
Promote
MHCC promotes members by providing platforms to showcase their products and services, helping them gain visibility and attract customers.
A
Advocacy & Representation
MHCC champions members' rights by engaging with policymakers, creating a supportive business environment for growth and prosperity.
N
Nurturing Leadership
We offer programs to develop leadership skills, empowering individuals to drive positive change and ensure community success.
I
Innovative
MHCC fosters innovation, encouraging members to embrace new technologies and business practices to stay competitive.
C
Community Oriented
We believe in collaboration and giving back, creating a strong, supportive community where businesses and individuals thrive.
Our vision of uniting Midland's small businesses and professionals under one umbrella - following the leadership and guidance of an elected policy-making Board of Directors, and working towards a common goal, will bring prosperity and pride not only to our members, but also to the community.
What We Value
Savannah Morales, CEO of the Midland Hispanic Chamber of Commerce and owner of Masa Bakery, leads the Chamber's efforts to support Hispanic businesses and foster community growth in Midland. As a successful entrepreneur, Savannah brings valuable insights and leadership to the Chamber, driving initiatives that promote economic development and business success. Her dual roles as CEO and business owner make her a pivotal figure in the community, dedicated to empowering local businesses and advancing the Chamber's mission.
Savannah Morales
CEO
Masa Bakery
Executive
Samantha Hughes, Chair of the Midland Hispanic Chamber of Commerce and owner of Trinity Personal Assistant Services, plays a crucial role in guiding the Chamber's strategic direction. With her extensive experience as a business owner, Samantha brings valuable leadership and a deep understanding of the local business landscape to her role as Chair. She is dedicated to fostering economic growth and supporting Hispanic businesses in the Midland community. Her leadership at both the Chamber and her own business exemplifies her commitment to empowering others and driving positive change in the region.
Samantha Hughes
Chair
Trinity Personal Assistant Services
Meet the Board
Vice-Chair of Legislative Affairs
The Sales Team Realtors
Carol Garza
Carol Garza, Vice Chair of Legislative Affairs with The Sales Team Realtors, uses her expertise to advocate for the Chamber’s mission, enhancing its voice and influence in legislative matters.
Vice-Chair of Finance
Truist Bank
Kevin Barton
Overseeing the Chamber's financial strategy, Kevin leverages his expertise from Truist Bank to ensure sound financial management and support the Chamber's growth and stability.
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Vice-Chair of Marketing
Carissa's Flowers & Events
Shelly Vargas
Shelly, the talented owner of Carissa's Gifts & Flowers, brings her creative flair to the Chamber’s events, adding a unique and personal touch that elevates each occasion and enhances community visibility.
Vice-Chair of Education
Pristine Organic Cleaners
Michelle Carrasco
As the owner of Pristine Organic Cleaners, Michelle brings her entrepreneurial experience to the Chamber, contributing fresh perspectives that enhance member services and drive local education programs.
Parliamentarian
The Carrasco group
Anthony Nieto
Anthony Nieto, Parliamentarian and part of The Carrasco Group, brings essential structure and strategic insight to the Chamber, enhancing its operations and community presence.
Secretary
Basin PBS
Erica Evans Thomas
With a strong commitment to community service, Erica, Secretary of MHCC and part of Basin PBS, brings invaluable organizational skills and focus to the Chamber, advancing its mission with dedication and impact.
Vice-Chair of Economic Development
TXP Capital
Sarah Stredic
With her experience at TXP Capital, Sarah focuses on driving economic development initiatives that foster business growth and strengthen the local economy.
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Director
Magrym Consulting
Claudius Sanchez
Claudius Sanchez, owner of Magrym Consulting, contributes his consulting expertise to the Chamber, driving strategic initiatives that strengthen community impact and support growth.
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Director
Better Business Bureau
Devin Benavides
With a focus on fostering trust and integrity, Devin Benavides of the Better Business Bureau strengthens the Chamber’s mission, supporting ethical business practices and community growth
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Director
ConocoPhillips
Gustavo Fejervary
Drawing on his experience at ConocoPhillips, Gustavo contributes valuable insights and a strong commitment to the Chamber, supporting its initiatives and expanding community impact.
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Director
Chevron
Ivana Scheffery
Leveraging her experience with Chevron, Ivana Scheffery plays a pivotal role in advancing the Chamber’s goals, bringing strategic insights and building impactful community partnerships.
Marissa Salgado, Chair Elect of the Midland Hispanic Chamber of Commerce and Financial Advisor at Edward Jones Investments, is poised to bring her expertise in financial planning and strategic decision-making to the Chamber's leadership. With her background in finance, Marissa offers valuable insights that help shape the Chamber's initiatives aimed at supporting local businesses and fostering economic growth. Her role as Chair Elect reflects her commitment to the Midland community, where she is dedicated to empowering Hispanic businesses and contributing to the Chamber's mission of economic and social advancement.
Marissa Salgado
Chair Elect
Edward Jones Investments
